2019

TAG Congratulates Current and Recent Client Partners on U.S. News 2019-20 Recognition

Making the Case Through Video Storytelling

Communication is the backbone of a successful development program. Donors want to know how their money is being spent. They want to feel important and that they have done some good. Communication comes in many forms, much of which you’re likely already implementing at your organization: newsletters, direct mail, phone calls, social media, and video.

Why Planned Giving Is More Important to Healthcare Organizations Than Ever Before

With razor thin margins and changing reimbursement rates, hospitals and their health systems are increasingly turning to philanthropy to modernize and build facilities, fund new programs, and recruit and retain talented medical staff. In this fast-paced conversation (see link below), Jay Angeletti and Joe Tumolo of Gift Planning Development, LLC, discuss how the world of

5 Steps to Growing an Effective Planned Giving Program

With competition for philanthropic dollars greater than ever before, fundraisers are getting creative with strategies to identify and pursue impactful gifts. And while new and innovative approaches are always needed, the answer to larger, more impactful gifts may be in your donor database already: planned gift prospects. Planned gifts represent a significant fundraising upside—they are

Sustaining Faith-Based Organizations: The Need and the Opportunity

Recently, while reviewing the trends in philanthropy and giving among the various not-for-profit sectors, the broad faith-based category (categorized as "Religion" by Giving USA) caught our eye, and revealed several thoughtful takeaways.

An Insider’s Guide to Connecting with Donors

With the first month of 2019 behind us, how are your resolutions holding up? For many, the New Year marks time to set intentional goals for personal and professional aspirations.

Crossing the Finish Line: How One School Created a Campaign within a Campaign to Raise the Final Million

Following the excitement of the initial lead gifts, a campaign launch, and early success, it's easy to reach a plateau or even stall in the later years of a major fundraising campaign.