Making the Case Through Video Storytelling

Jay Angeletti

Making the Case Through Video Storytelling

Communication is the backbone of a successful development program. Donors want to know how their money is being spent. They want to feel important and that they have done some good. Communication comes in many forms, much of which you’re likely already implementing at your organization: newsletters, direct mail, phone calls, social media, and video.

Read More...

5 Steps to Growing an Effective Planned Giving Program

With competition for philanthropic dollars greater than ever before, fundraisers are getting creative with strategies to identify and pursue impactful gifts. And while new and innovative approaches are always needed, the answer to larger, more impactful gifts may be in your donor database already: planned gift prospects. Planned gifts represent a significant fundraising upside—they are

Read More...