Communication is the backbone of a successful development program. Donors want to be assured that their money is going to a worthy cause. They want to feel that their donation has made an impact and that they have made a difference in the health of others. Communicating all of these point is critical for every
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If there’s one thing the pandemic taught cultural organizations, it’s that planning ahead means ensuring sustainability. When COVID-19 shuttered theaters and cultural venues across the country in March 2020, all forms of earned revenue – primarily ticket sales – ceased overnight. In response, organizations scrambled to reduce operating budgets and increase contributed revenue to stay
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Giving USA Foundation has released its highly anticipated annual report on giving—perhaps the most eagerly awaited report ever as those in the nonprofit industry waited to see how the events of 2020 would impact philanthropy. Facing a worldwide pandemic, economic shutdown, social injustices, and a tense Presidential election, Americans came together to support the greater
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President Joe Biden’s proposed tax changes could impact high-net-worth individuals and their charitable giving choices. While the proposals include increasing the top rate on taxpayers making more than $400,000 and increasing capital gains and dividend tax rates for taxpayers earning more than $1 million annually, these changes have the potential to spur charitable giving by
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When I first sat down to write this blog, it occurred to me that this topic would be most applicable to our NY/NJ/CT clients. After all, these are the “sister states” of Sunny Florida. But as I thought about it further, in an increasingly digital and remote world, the phenomenon applies to all of us.
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The COVID-19 pandemic is certainly an unprecedented crisis, but for nonprofits weathering its effects, it is also a mandate—one that demands organizations communicate with donors with empathy, proactivity, and creativity. In difficult times, successful organizations “step on the gas” rather than retreat, knowing that this is a time to do more, not less. With cancelled
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As states determine the recreational activities and services that can re-open, as well as new measures for safely doing so, fundraisers across the country are asking themselves the same question: what does this mean for my fundraising event? For many organizations, the Spring and Fall are ideal seasons for annual golf outings, which can be
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As we continue to monitor developments regarding COVID-19, we hope that everyone in our community remains healthy and safe. The situation is fluid and its impact on our communities will continue to evolve. There is no question that this represents a period of significant change for our country. To that extent and through conversations that
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As we begin the new decade, my colleagues and I continue to focus on engagement strategies to succeed in today’s rapidly shifting philanthropic landscape. See below for TAG’s 5 Trends to Address list: Transparency is King With increased access to information regarding non-profit effectiveness and impact, donors are becoming more discerning and moving their philanthropic
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